DIGTAL MARKETING SERVICES
Nowadays, millions of people’s are doing marketing
or shopping over the internet doesn’t matter the purpose either It is grocery
or clothing.
While ago people was wasting their time by going to
market. Online marketing have saved people’s time and efforts that’s why those
who have their particular shop or store are not getting the same crowd of
people’s crowd which was seen before and it also seems difficult for them to
gain profit. That’s why most of traders also going for Digital Marketing Services Companies for
growing their business.
Now we are going to discuss about our today’s topic
i.e. Digital Marketing.
Digital Marketing is the marketing which is possible
over the internet which is also called online marketing and Marketing
means connecting with customer at right
place at right timing.
SERVICES
PROVIDED BY DIGITAL MARKETING
(i)
Search
Engine Optimisation (SEO)
(ii)
Social
Media Marketing
(iii)
Content
Marketing
(iv)
Blogging
(v)
Google
AdWords
1)
Search Engine Optimisation (SEO): Users using google for any kind of information and google
uses search engine optimisation to present information towards users. If your
website is upper from Google’s search result so maximum people will get to know
about your business and website. That’s why you have to make your website
according to Google’s Search Engine Optimisation.
There are Two types of SEO
· On Page SEO
· Off Page SEO
v On Page SEO: On Page is very
Important part of Search Engine Optimisation. On Page SEO refers to the landing
page that is whatever is showing on your website to the visitors. On Page SEO
includes H1, H2, H3, H4 (H stands to Heading), Title, Description, Meta
description, Image Optimisation etc.
v Off Page SEO: Whatever you are doing
beyond the page to get traffic on your website or to enhance the rank of your website
either on Google or any Social media site is refer to OFF page SEO. Off Page
SEO includes Social Bookmarking, Blog Commenting, Guest Posting, Forum
Submission, Directory Submission, references etc.
2)
Social Media Marketing: Social Media is an important part of Digital Marketing. On
social media traders not only can promote their product but also he can know
what buyers feedback about their product. You can advertise your product on
social media websites like Facebook, Instagram, Snapchat, LinkedIn, Twitter and
Pinterest
3)
Content Marketing: You can write all the information of your product in form of content.
Products selling can be maximise by content marketing.
4)
Blogging: This
is the best method for online marketing, in which you have to make blog by your
companies name to tell customers about your product. You can attract a large
amount of buyers by posting blog.
5)
Google AdWords:
With the help of Google AdWords any trader can marketing their product, it is a
paid service for which you have to pay Google. You can run many ads with Google
AdWords i.e. .Text Ads, Image Ads, GIF Ads, Match content Ads, Video Ads, Web
Banner Ads.
WHY
DIGITAL MARKETING IS IMPORTANT?
Today’s generation is spending their lot of time
over the internet in different forms for example, Facebook, WhatsApp,
Instagram, Twitter, YouTube and so on. Through these online applications
sellers can advertise their product with minimum cost. Digital Marketing is not
only convenient to buyers but also traders gaining profit with minimum time it is
connecting with maximum buyers.
Digital
Marketing is highly demanding in today’s timing because sellers can maximise
profit with minimum cost. That’s how Digital Marketing’s craze increasing day
by day which is also helping youngsters in form of Employment. Through Digital Marketing
Services, companies can easily advertise their product towards customers.
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